Background
Perth & Kinross Association of Voluntary Service (PKAVS) is a local charity who provide a diverse range of
services that enable the organisation’s vision of a Perth & Kinross where people flourish, and their
communities thrive. Every year PKAVS supports over 5,000 local people across all communities, helping them to
overcome barriers and achieve their goals.
PKAVS administers the Third Sector Interface (TSI) function for Perth and Kinross on behalf of the Scottish
Government; enabling, empowering, and collaborating with third sector organisations across the region to achieve
a positive impact and timely responses to local challenges and priorities, providing capacity building support,
strengthening partnership working, supporting the third sector volunteering needs and facilitating an effective
and robust third sector contribution to strategic discussions at both local Perth and Kinross Community Planning
Partnership level and national level.
The TSI team provide a free suite of support for community groups, voluntary organisations, charities, and social
enterprises alike. Underpinned by an assets-based approach and a commitment to community empowerment and
democratic renewal, the TSI supports individuals and communities to act on their priorities and generate new
ideas for positive change to flourish.
Role
As the Marketing and Communications Coordinator your ability to spread the word about our mission; your knowledge and
experience about social media channels and your innovation in maximising our social engagement is critical to
the success of our work. You’ll thrive on working closely with the TSI team coordinating and implementing all
social media activities and administrating our marketing and communications projects and campaigns across all
channels.
Key Objectives – the key objectives of this position are to:
• Spread the word about our TSI mission. Create demand for our services, increasing conversion and third sector
engagement by utilising, identifying, and connecting our third sector organisations through our social media
networks.
• Ensure all communication is relevant, compliant and compelling to our stakeholders. Take ownership for the
end-to-end coordination and delivery of campaigns.
• Review analytics regularly and use the information to predict where success lies in continuously improving our
engagement with the third sector in Perth & Kinross.
• Be knowledgeable and passionate about what the third sector in Perth & Kinross cares about and be able to
connect their issues to our services.
Critical competencies - To be successful in this position you’ll need to be:
• An excellent ambassador of our mission, our vision, and our brand.
• A strong, positive, confident, and kind person with excellent communication and interpersonal skills and the
ability to make things happen.
• Great at writing copy in our tone of voice and make both creative and strategic decisions that preserve our
brand.
• Skilled in planning ahead and working proactively while being adaptable and comfortable in working reactively when
required.
• Responsible for owning your role in the organisation, working both collaboratively and independently to drive
forward and deliver on all projects.
• Adept at interpreting social media data and analytics and to act on findings and create continuous
improvement.
• Able to demonstrate a proven track record of success in the strategic management of social media accounts.
• Competent in SMM software such as Canva, HubSpot, Adobe Suite or other relevant software.
• A good understanding about the mission of the Third Sector Interface and how it contributes to the dynamic third
sector in Perth & Kinross.
Success Criteria– you’ll know you are succeeding if there is a continuous increase year-on-year in
the awareness, engagement and conversion of our third sector stakeholders.
In return for your hard work and commitment, we offer the following:
• The opportunity to be part of the next exciting chapter in PKAVS history and to work with a highly skilled
operational leadership team.
• Personal development and opportunities that will help you achieve your career aspirations.
• A working environment that is designed to make it as easy as possible for you to balance your home life and deliver
effectively in your working life.
• A generous salary that values your skills, knowledge, and experience.
• Auto-enrolment into our Pension scheme.
• Entitlement to 6.8 weeks of annual leave (pro-rata) which increases according to your length of service.
• Enhanced sick pay scheme.
• Employee Assistance Programme that offers 24/7 advice and listening for all your support needs.