Introduction
This Comms and Marketing role offers an exciting opportunity to be a catalyst in creating fairer, greener, healthier
communities through supporting Cargo Bike Movement’s work in and around the City of Edinburgh.
Cargo Bike Movement is a unique Community Interest Company that reduces the number of everyday car and van journeys.
Our work prompts people to replace these journeys with cargo bikes, to encourage healthier and safer
communities.
This role will support the Project Manager of Cargo Bike Movement to oversee the external communications and
marketing of community events, cargo bike loans, training and other activities.
Main roles and responsibilities
Communication and Marketing
- Lead on day-to-day social media and communications for Cargo Bike Movement.
- Develop marketing strategy
based on project outcomes and milestones.
- Work with media outlets to promote Cargo Bike Movement’s
activities and projects.
- Maintain existing, and developing new, relationships with partner
organisations.
- Support and deliver promotional events, and work with the local community to increase the
profile of cargo bikes.
- Support to develop Cargo Bike Movement’s website.
- Support research and
evaluation processes to develop further understanding of Cargo Bike Movement’s activities.
Cargo Bike Hub
- Support the development and running of the centralised Cargo Bike Movement Hub, based in Edinburgh.
- Work
collaboratively to ensure the Cargo Bike Movement Hub is shared considerately between partner organisations and
support the Project Manager with the booking, use, and upkeep of the space.
Skills and competencies:
(E) = Essential; (D) = Desirable.
Communication
- Strong written, verbal and presentation skills. (E)
- Experience with developing and delivering a
marketing strategy. (E)
- Experience with news outlets local and national. (D)
- Experience
researching and writing reports. (D)
Community engagement
- Experience and confidence engaging members of the public. (E)
- Passion for promoting non-motorised,
sustainable transport options throughout the city of Edinburgh, and a desire to make this project an exemplar to
other towns and cities. (E)
- Ability to communicate well, and work with, with a variety of demographics.
(E)
- Desire to ride a cargo bike. (E)
- Experience engaging members of the public in environmental
and sustainable transport initiatives. (D)
- Proven experience of coordinating and running events.
(D)
Systems
- Confidence with G Suite systems. (E)
- Strong teamwork skills. (E)
- Experience with infographic and
media design. (E)
- Experience with photography and associated editing software (E)
- Experience
working with remote teams. (D)
If you have any questions regarding the role email: tom@cargobikemovement.org