Edinburgh University Students' Association is looking to recruit a Senior Digital Marketing Officer to join our
Marketing & Communications team.
Edinburgh University Students’ Association is an award-winning organisation, which exists to provide diverse
services, representation, and welfare support to the community of over 49,500 students at the University of
Edinburgh. By providing opportunities, helping to create change and offering support, we're here to help
students get the most out of their time in Edinburgh. We have five venues around the University of Edinburgh
campus – Teviot, King’s Buildings House, Potterrow, the Pleasance and Edinburgh College of Art’s Wee Red Bar –
which house our offices, cafés, bars, clubs, spaces for students to meet, study and socialise. These spaces
transform into some of the most well loved Edinburgh Festival Fringe venues throughout the month of August each
year.
We are a registered charity and all of the income we generate from our commercial activity goes back in to supporting
our members. We’re also an organisation with a strategic commitment to support and empower all our staff, and
have some exciting plans for the future. Plus, over 90% of our staff would recommend the Students'
Association as a place to work. There's never been a better time to apply and join our organisation.
We are an equal opportunities employer and we welcome applications from all suitably qualified persons. Edinburgh
University Students’ Association is committed to promoting equal opportunities in employment and encouraging
equality, diversity and inclusion among our workforce, and eliminating unlawful discrimination.
Plus a generous benefits package:
- 35 days per year holiday entitlement
- Company pension with 14.5% employer contribution
- Enhanced
company sick pay, leave and loan policies
- Hybrid working - up to 40% working from home per
week
- A comprehensive package of support via our Employee Assistance Programme
- Access to money
saving discounts from hundreds of retailers via our Pluxee Discounts Hub
- Cycle to Work
Scheme
- Discounts on food and drink across our venues
The Role:
The Students’ Association’s Marketing and Communications team works to increase engagement with, and sales of, the
Association’s activities (both on and offline) through the creation and delivery of effective communications,
marketing campaigns and initiatives. This work spans officer profile raising, representation, student
activities, awareness and behavioural change campaigns, and commercially competitive activity (e.g. events,
retail and hospitality).
The Senior Digital Marketing Officer acts as the Association's subject matter expert in digital marketing and is
responsible for the management of all of the Students’ Association digital communication channels. These include
our website, Sharepoint site, Intranet, email and multiple social media platforms (including Facebook,
Instagram, LinkedIn, Tik Tok and YouTube).
With a keen eye for current trends in online communications for our target audience, the post holder is responsible
for working with Marketing & Communications - and other - colleagues, and student officers to develop
exciting and creative ways to drive digital engagement with what they are working on and their success with
students.
The Senior Digital Marketing Officer is required to produce fast and accurate work, undertaken with a keen eye for
detail, and work on multiple projects simultaneously.
The post-holder should be able to demonstrate experience of successful professional digital marketing and
communications work, and a client and customer focused approach.
The Person:
A talented digital marketeer, with experience in delivering web, email and social content and who has a strong
understanding of current digital trends. The post holder will be flexible in their communications style and
approach to enable them to manage and support the creation of messaging for each topic.
The post holder will need to be able to quickly assimilate information, multitask and
work to often tight deadlines, managing their workload by prioritisation and delegating tasks where necessary.
They should also be able to demonstrate experience of successful professional marketing and communications work,
and a client and customer focussed approach.