Edinburgh Children's Hospital Charity
Edinburgh Children's Hospital Charity

Charity registered in Scotland SC020862

We support and complement the work of Edinburgh's Royal Hospital for Sick Children (The Sick Kids) as well as other children’s healthcare settings across Scotland. 


Current vacancies

Digital Marketing Lead

  • Full time
  • £33,555 – £37,344
  • Hybrid: Home and the Royal Hospital for Children and Young People, Edinburgh
  • Closing 27th June 2025

Want to use your digital superpowers to help seriously ill children? We’ve got just the role for you.

We’re on the lookout for a creative and curious Digital Marketing Lead to help us shout (with style) about the incredible work we do. If you love crafting content that connects, get a buzz from analytics, and are happiest when experimenting with social campaigns, then we’d love to meet you.

Some of the things you’ll be doing:

In short, you’ll be the digital spark that helps us grow our reach, boost donations, and bring our mission to ensure no child faces hospital alone to life online. More specifically, you’ll:

  • Create and manage engaging digital content across multiple channels - think compelling videos, attention-grabbing posts and storytelling that makes people stop scrolling.
  • Run paid social media campaigns that drive real results (and donations!).
  • Bring data to life with smart insights and sharp reporting - you’ll know what’s working, what’s not, and how to fix it.
  • Work your magic with Google Ads, SEO and PPC to make sure we’re showing up in all the right places.
  • Help us push boundaries with creative new ideas and fresh approaches.

Let’s talk about you:

Must haves -

  • Have at least three years of experience working across digital channels - social, email, web, ads, and beyond.
  • Know your way around Meta Ads Manager and Google Analytics, and aren’t afraid to dig into data.
  • Have some solid experience with videography and editing tools (we don’t need Oscar-level, just engaging and authentic!)
  • Are a natural storyteller who knows how to tailor content to different platforms and audiences.
  • Are excited by the idea of using your skills to help seriously ill children - and want to be part of a small but mighty team doing work that matters.

Nice to haves -

  • You've spent time in a fast-paced marketing or fundraising setting and know how to juggle deadlines, priorities, and competing needs.
  • You get how digital marketing can fuel fundraising - and you're excited to use creative, data-driven strategies to inspire people to give generously.

Why ECHC?

Working at ECHC isn’t your average digital marketing job. Yes, you’ll deal with the website and the data. But you’ll also be helping children and families through some of the toughest times in their lives. You’ll work with passionate, supportive colleagues who care deeply about our mission. And you’ll be trusted to lead, innovate, and have fun while doing it. We’ve got big future plans, and we want someone just as ambitious to help us take our digital presence to the next level.

Still reading? If you made it this far, we think there’s a strong chance you might be our kind of person. Even if you don’t tick every box, we want to encourage you to introduce yourself. Apply today.

Shortlist